Reimagining member communications for the SCoR

Reimagining member communications for the SCoR Challenge Produce an over-arching content strategy that would bring together all elements of the Society’s publishing work and marketing to unify the different voices, synchronise the messaging, increase the overall impact and improve the perception of the Society among its 32,000 members. Solution While taking on the publishing of […]

A live event that redefines the ‘business conference’ for a new generation

A live event that redefines the ‘business conference’ for a new generation Challenge To bring together people professionals, leaders and the wider business community to discuss the pressing issues they have in common, as part of an immersive and exciting live event Solution The CIPD Festival of Work was launched in 2019 with a clear […]

A podcast to get the world talking about the future of work

A podcast to get the world talking about the future of work Challenge To take the strategic issues that matter to the CIPD – including the future of work, AI in the workplace and DE&I – to a wider audience of opinion formers and businesspeople, and attract experts to engage in the conversation. Solution The […]

Driving a strategic multi-channel approach for the CIPD

Driving a strategic approach to owned media with the CIPD Challenge Transform the CIPD’s monthly member magazine People Management into a multi-channel brand that gives HR professionals genuinely useful, practical advice and broader, strategic knowledge. Solution We developed a new hard-hitting and relevant publications, engaging with CIPD’s youthful – predominantly female – audience by meshing […]

Delivering a world-class programme of media and events for CIPS

Delivering a world-class programme of media and events for CIPS Challenge Create a world-leading programme of media and events to the Chartered Institute of Procurement & Supply’s 118,000 members, while raising the profile of procurement and supply around the globe. Solution From our experience working with membership bodies, we knew it was critical to transform […]

Essential reading in the global classroom

Essential reading in the global classroom Challenge To deliver cutting-edge content that positions the IB as a world leader in international education. Solution In the time-poor world of educators, reading a magazine is regarded as a luxury or treat. So an annual printed publication remains at the heart of our strategy and continues to be […]

Taking members behind the science with Kew Gardens

Delivering an extraordinary magazine for an extraordinary institution Challenge Connect with members to increase retention, reduce churn, increase frequency of visits and donations, as well as ensuring members are aware of RBG Kew’s scientific work. Solution We produced an accessible, intelligent and engaging magazine using a variety of story-telling techniques, human interest stories with expert […]