Empowering Kia dealers through remarkable content

Empowering Kia dealers through remarkable content Challenge Enable Kia’s UK head office to communicate the latest prices, programmes and company news to its award-winning dealer network while working to challenging deadlines. Solution There is still a demand for a physical product, particularly from the sales executives. So, we print two commercial programmes guides each quarter […]

Driving sales with a gardening magazine reaching 4 million households

Driving footfall and boosting sales with a gardening magazine reaching 4 million households Challenge Printed magazines remain at the heart of the Tillington Group’s strategy to engage the more mature ‘bread and butter’ audience – with 11 members each with different audiences we had to find a way to deliver bespoke content whilst including supplier […]

Driving a strategic multi-channel approach for the CIPD

Driving a strategic approach to owned media with the CIPD Challenge Transform the CIPD’s monthly member magazine People Management into a multi-channel brand that gives HR professionals genuinely useful, practical advice and broader, strategic knowledge. Solution We developed a new hard-hitting and relevant publications, engaging with CIPD’s youthful – predominantly female – audience by meshing […]

Delivering a world-class programme of media and events for CIPS

Delivering a world-class programme of media and events for CIPS Challenge Create a world-leading programme of media and events to the Chartered Institute of Procurement & Supply’s 118,000 members, while raising the profile of procurement and supply around the globe. Solution From our experience working with membership bodies, we knew it was critical to transform […]

Essential reading in the global classroom

Essential reading in the global classroom Challenge To deliver cutting-edge content that positions the IB as a world leader in international education. Solution In the time-poor world of educators, reading a magazine is regarded as a luxury or treat. So an annual printed publication remains at the heart of our strategy and continues to be […]

Taking members behind the science with Kew Gardens

Delivering an extraordinary magazine for an extraordinary institution Challenge Connect with members to increase retention, reduce churn, increase frequency of visits and donations, as well as ensuring members are aware of RBG Kew’s scientific work. Solution We produced an accessible, intelligent and engaging magazine using a variety of story-telling techniques, human interest stories with expert […]

Empowering Motability customers to live their life to the full

Empowering Motability users to live their life to the full Challenge To revitalise the Motability Scheme’s long-standing customer magazine, Lifestyle, so it speaks to a new generation of customers including families, carers and drivers with a disability. Solution We reinvented Lifestyle so that it captured the essence of the Scheme and the diversity of the […]

Selling dream homes through an aspirational lifestyle magazine

Selling dream homes through an aspirational magazine for Berkeley Group Challenge Develop an overarching publication to reinforce Berkeley Group’s core values while stimulating interest, excitement and enquiries across its entire portfolio. Solution Striking the right aspirational chord with our target audience, while subtly weaving in the quality and desirability of Berkeley developments, is key to […]